Creating a “TRUE” Brand
Thursday, February 5th, 2009I was thinking tonight about “Branding”. Like “Pepsi” or “Disney”… It takes years of people “Liking” what you have to offer and knowing they will not be disappointed in the quality of service or product to create a memorable “Brand Name”. Alot of stamina, integrity, blood, sweat and tears goes into a “True Brand”. I got to thinking about all the “Flash” in the world today. We are bombarded with “Brands” all the time and they are changing so fast and going Bankrupt and having scandals of Financial Ruin or Fraud that we don’t even really BELIEVE in a BRAND anymore! We still however, tend to expect certain things from “Brands” we have grown accustomed to until shown otherwise.
I get so many emails everyday with people “Branding” themselves that I am constantly thinking that I am not branding myself good enough or fast enough and thinking I am going to get left behind. God keeps slowing me down enough though so I can see what is happening beneath the surface. A “TRUE” brand is being formed from the depths of my soul and this takes TIME along with alot of determination and HARD work. I don’t get a paycheck to show I have been working or money to reward myself with something for working, all I can do is keep working and basking in the presence of KNOWING that I am on a TRUE path and building a TRUE Brand for myself.
I have joined a few popular Social Networks only to realize all they are is a place for people to advertise. I guess maybe this is a good thing for some but I get tired of only seeing peoples links to “Splash Pages” and the promise of getting “RICH”! There are some people who are genuinely there to help and to CONNECT but for the most part I just see a sea of endless people trying to get on the “Band Wagon” of “Internet Wealth“. I’m not saying ALL Social Networks are this way and I know there are great Social Networks out there and I am a member of some. ![]()
I am also noticing that some of these Networks were busy for a few months but I think other people experienced the same “Let Down” as I did and backed off. I have felt pressured that maybe I am being to critical and paranoid once again and I am going to miss “The Boat” on getting Rich, but I have come to the conclusion that, “the ship” is not coming in for the majority of people that are jumping into these programs etc. thinking that it is their path to the “End of the Rainbow” and even if it does, it is not “True Wealth” anymore than a “Splash Page” is a “True Brand”.
True Wealth comes from KNOWING you are on the right path, having “Inner Peace” and a sense of being connected to the Universe. True Wealth includes money but that is not the most important aspect. The most important aspect of TRUE WEALTH is WISDOM which brings with it LOVE, PATIENCE, UNDERSTANDING, COMPASSION, EMPATHY, and a KNOWLEDGE of how to require wealth or money. When you get to this stage in your Journey for Wealth, then you will have created a “True Brand” for yourself and you will be “Truly Blessed” – not just a “Splash In the Pool of Greed”.





